PLATINUM MARCOM WIN FOR KASPERSKY’S “INSIGHT STORY” PODCAST

Very cool to report that the Kaspersky “Insight Story” podcast series has just snagged a 2023 MARCOM Platinum First Place award! I’ve been working with Kaspersky on this series as lead illustrator and branding designer, and I’m proud to be on this team of content creators.

Here’s the official news release:

Kaspersky business podcast celebrates new season with platinum award win

Insight Story, the podcast that unpacks tech trends for business leaders, launches its second season with a global award win!

The podcast interviews business and tech leaders from around the world with practical tips about using new technologies to demystify complex tech topics. Plus Mohamad Amin Hasbini from the GReAT team gives advice on protecting your enterprise from cyberthreats.

Insight Story achieved the highest-level Platinum Winner award in the 2023 Marcom awards. Brands in this category level include McKinsey and Pfizer. Insight Story is produced in-house by Brand Activation Studio, one of the few podcast winners produced independently.

Susi O’Neill, commissioning editor and host of Insight Story, says:

“I’m thrilled our enterprise podcast has been recognised by the global Marcom award.  Podcasts help us get to a hard-to-reach audience who spend time with our brand, and build influence by association with world-leading tech experts. Insight Story season 1 was a fantastic voyage into the latest tech trends. Season 2 is gearing up to deliver even more insights and help business executives, in an upbeat and engaging way, to succeed with technology.”

6 new episodes will be published from Oct to Dec about generative AI, industrial internet of things, quantum computing, return on investment for new technologies, digital sovereignty, and AI ethics – with experts from McKinsey, Finastra and University of Edinburgh confirmed so far.

Insight Story is available now on all major podcast channels, including Apple, Spotify and Google Podcasts. Full list of channelshere.

Commissioning producer and host: Susi O’Neill, Kaspersky
Producer/ editor: Jayne Morgan, freelance
Composer / sound design / videography: John Callaghan, freelance
Artwork and branding: Paul Sizer, freelance